manifesto

There’s something missing in the way the design of tangible objects is talked about. Our conversations focus on the craft, the execution, and the tiny details of an outcome. But this misses the bigger picture. We want to tell the stories around the real-life collaboration and careers to bring our work to life.

We want to debunk the myth of the genius. Yes, people are doing smart things and that’s awesome. But beautiful objects don’t exist because some fucking genius shit it out. Our field is often put on a pedestal – perfect products and packaging that speak for themselves through form, color, material, and finish. But the process to perfection is so messy.

We’re here to show design is the people behind the products.